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#Trust

4 articles

AdTech Reality

What Happens When Ad Platforms Disappear With Your Money

Ad networks shut down, get acquired, or simply stop paying. When your balance exists only in their database, you're an unsecured creditor at best.

December 18, 20254 min read
AdTech Reality

Why Centralization Benefits Platforms But Hurts the Market

Ad platforms naturally consolidate power because it's profitable. But what's good for platforms isn't always good for the ecosystem they serve.

December 9, 20254 min read
Product & Platform

Why PopTrade Is Opinionated

We don't try to be everything for everyone. PopTrade has strong opinions about how advertising should work—and that's a feature, not a limitation.

December 5, 20254 min read
Product & Platform

Why PopTrade Is Not a Traditional Ad Network

No internal balances, no payment holds, no manual payouts, no trust required. Here's why we built PopTrade differently from every other ad platform.

November 12, 20253 min read

Pop Trade...

Non-custodial ad marketplace with instant settlement. Funds locked in on-chain escrow, algorithmic payouts, auditable oracle logic.

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