Platform Features
Discover the features that make PopTrade the most advanced pop-under advertising platform in the industry
Smart Rules Engine
If-then automation rules that monitor CTR, ROI, CPA, spend, and conversions. Automatically pause campaigns, adjust bids, or resume based on your thresholds.
- If-then automation logic
- 6 metrics: CTR, ROI, CPA, Spend, Conversions, Impressions
- Auto pause/resume & bid adjustments
Campaign Scheduling
Control exactly when campaigns run with weekly hour matrix, date range targeting, and timezone support. Match your audience's peak activity hours.
- Weekly hour-by-hour matrix
- Start/end date targeting
- Timezone-aware scheduling
Anti-Fraud Protection
2-layer system: Built-in detection with 12 signals (webdriver, automation, headless, behavior analysis) plus 5 external providers via BYOAF integration.
- 12 built-in detection signals
- BYOAF: IPQualityScore, Pixalate, Fraudlogix & more
- Strictness levels & IP blacklists
Referral Program
Publishers earn 5% lifetime commission from referred publishers. No limits on referrals, commission paid automatically with regular settlements.
- 5% lifetime commission
- Unlimited referrals
- Auto-included in crypto payouts
Reputation System
0-100 score based on traffic quality (40%), buyer reviews (40%), and platform history (20%). Higher reputation = higher CPM rates and premium bundles.
- Traffic quality scoring
- Buyer review system
- Up to 20% quality bonuses
Blockchain Transparency
Every transaction is recorded on the blockchain, ensuring complete transparency and accountability for all payments and ad placements.
- Immutable payment records
- No hidden fees
- Public audit trail
Direct Deals
Connect directly with publishers. Browse placements, request access, and buy traffic at fixed CPM/CPC rates with full transparency.
- Direct publisher relationships
- Fixed transparent pricing
- Private marketplace access
Instant Crypto Payouts
Get paid immediately in cryptocurrency. No more waiting for traditional bank transfers or payment delays.
- Same-day payments
- Multiple cryptocurrencies
- Low transaction fees
Additional Features
BYOAF Integration
Bring Your Own Antifraud - connect IPQualityScore, Pixalate, Fraudlogix, Forensiq, HUMAN
Buyer Reviews
Get rated by media buyers on traffic quality, communication, and reliability
Quality Bonuses
Earn up to 20% extra with high reputation scores and quality traffic
Referral Dashboard
Track your referrals, earnings, and commission history in real-time
IP Blacklists
Block individual IPs or CIDR ranges from all your campaigns
Timezone Targeting
Schedule campaigns in your audience's local timezone
PopTrade vs Traditional Platforms
| Feature | Traditional Platforms | PopTrade |
|---|---|---|
| Payment Speed | 7-30 days | Instant crypto |
| Campaign Automation | Manual optimization | Smart Rules if-then logic |
| Scheduling | Basic on/off | Hour matrix + timezone |
| Fraud Protection | Basic filtering | 2-layer + BYOAF |
| Publisher Rewards | None | 5% referral commission |
| Trust System | None | 0-100 reputation score |
| Transparency | Limited reporting | Blockchain records |