#Payments
5 articles
What Happens When Ad Platforms Disappear With Your Money
Ad networks shut down, get acquired, or simply stop paying. When your balance exists only in their database, you're an unsecured creditor at best.
Why Publishers Don't Know Their Traffic's Real Selling Price
When buyers pay $3 CPM, publishers often receive $1. The gap isn't just commission—it's structural opacity that benefits platforms.
How Blockchain Billing Works in PopTrade
Learn how PopTrade uses Polygon blockchain for transparent, instant payments. See real transaction examples, understand escrow smart contracts, and discover why blockchain billing eliminates trust issues in advertising.
Net-30 and Net-60 Payments: How Publishers Unknowingly Finance Ad Networks
When ad networks hold your money for 30-60 days, theyre not just processing payments - theyre using your float as free working capital. Heres how the economics actually work.
Why PopTrade Is Not a Traditional Ad Network
No internal balances, no payment holds, no manual payouts, no trust required. Here's why we built PopTrade differently from every other ad platform.