How Blockchain Billing Works in PopTrade
Why Blockchain Payments Matter in Advertising
Traditional advertising networks operate on trust: you send money, hope the traffic is real, and wait 30-60 days for reports. PopTrade flips this model by putting every transaction on the Polygon blockchain — transparent, instant, and immutable.
How PopTrade Escrow Works
When you create a campaign on PopTrade, your budget doesn't just sit in our database. It's locked in a smart contract escrow on the Polygon network. Here's the flow:
- Deposit — You transfer USDT/USDC to the escrow contract. This transaction is visible on PolygonScan.
- Traffic Delivery — Publishers send traffic, and our antifraud system validates each impression.
- Settlement — Every 7 days (or when campaign ends), the Oracle submits traffic quality data to the smart contract.
- Payout — The contract automatically releases funds to publishers based on verified traffic. No manual approval needed.
Real Transaction Example
Let's look at a real settlement transaction:
Transaction Hash: 0x7a8b...3f2e
From: EscrowManagerV5 Contract
To: Publisher Wallet (0x4d2f...8a1c)
Amount: 127.45 USDT
Gas Used: 85,234
Block: 52,847,291
You can verify this on PolygonScan — complete transparency.
Benefits for Advertisers
- Pay only for verified traffic — Our antifraud system filters bots and fraud before settlement. You never pay for fake impressions.
- Full budget transparency — See exactly where every dollar goes. All transactions are on-chain and auditable.
- Escrow protection — Your budget is locked in a smart contract, not in someone's bank account. Funds can't disappear.
- Quality-based pricing — Payment modifiers (0.8x-1.2x) ensure you pay less for lower-quality traffic automatically.
- No hidden fees — Blockchain transactions are transparent. Platform fees are clear and verifiable.
Benefits for Publishers
- Guaranteed payments — Once traffic passes antifraud, payment is guaranteed by smart contract. No chargebacks or disputes.
- Instant settlements — No NET-30 delays. Funds arrive in your wallet within seconds of settlement.
- Earn more for quality — High-quality traffic earns up to 20% bonus (1.2x modifier). Quality pays off.
- Complete audit trail — Every payment is recorded on-chain. Perfect for accounting and taxes.
Payment Modifiers Explained
Our Oracle doesn't just count impressions — it evaluates quality:
| Quality Level | Modifier | Criteria |
|---|---|---|
| Excellent | 1.2x (120%) | High conversion rate, <1% fraud, 5-star reputation |
| Good | 1.0x (100%) | Standard quality metrics |
| Fair | 0.9x (90%) | Some quality concerns |
| Poor | 0.8x (80%) | Significant fraud signals detected |
This means high-quality publishers earn up to 20% more, while advertisers pay less for lower-quality traffic — automatically, trustlessly, on-chain.
Supported Tokens
PopTrade currently supports three tokens on Polygon:
- USDT — Tether, the most liquid stablecoin
- USDC — Circle's USD Coin, fully backed and audited
- MATIC — Polygon's native token for gas fees
Getting Started
Ready to experience transparent advertising?
- Create an account at app.tradepop.io
- Connect or create a crypto wallet
- Deposit USDT/USDC to your wallet
- Create a campaign — escrow is automatic
- Watch your traffic and settlements in real-time
No more trust issues. No more payment disputes. Just transparent, blockchain-verified advertising.